Performance Optimization

With Core Web Vitals now being an integral part of organic search results it is more important than ever to ensure your website is running at peak performance. My performance optimization package is typically only available to current website care clients and takes performance to another level.

What is the Performance Optimization Package?

The goal of the performance package is to produce tangible performance improvements with a focus on CWV (Core Web Vitals). The package described below will help to (sometimes dramatically) improve your performance ratings. Improved performance means lowering bounce rates, longer page views and higher search engine rankings.

Performance Optimization Package Details & Pricing

Performance Optimization Package
$ 50 /mo
Plan Features:
Setup fee $249-$999 depending on size of site.
Setup fee waived for new builds.
Initial Setup Includes: Performance Audit Installation and optimized settings for WP-Rocket plugin Image Optimizations (for current images) Image Optimizations setup for new uploads Configure lazyload Accessibility audit and optimization Ensure most recent PHP version compatibility Ensure site is using HTTP/2 (and SSL) Disable pingbacks Set a post revision limit to ensure less database clutter Enable WP_Debug and resolve any PHP warning or errors Defer all possible render blocking scripts Optimize icon font delivery (custom kits) Address issues with performance audit manually Optimize font delivery Ongoing Tasks Include Setup CDN (Content Delivery Network) Include licensing and maintenance of WP Rocket Including licensing, setup and maintenance of Image Optimization Include licensing and maintenance of Icon Fonts Performance optimizations for new pages/features Performance reports available upon request Suggested performance enhancements as technologies change

Performance Optimizations Package FAQs

While nothing is guaranteed, you can rest assured that performance will be better. Every site is different so setup will be catered to your site and results will vary. If, for whatever reason, you are unhappy with the results, we can discuss cancellation.

The monthly fee covers my time to maintain the site, keep an eye on all aspects of the setup and covers my licensing fees for the tools that I use to make the performance improvements.

There is a LOT of work that goes into the initial setup. This fee covers that setup time and is dependent on the size/complexity of the site. The setup fee is waived for new builds that are launching.

There are some things that are completely out of my control and there are some things that are required on sites, that will make a “perfect” score impossible. Rest assured that I will address everything I possibly can to achieve the best performance for your site.

First off, people are more likely to stay on your site if it is fast. The longer it takes to load, the more likely someone is to leave. Additionally, Google CWV (Core Web Vitals) is becoming a bigger and bigger part of organic SEO. So not only will visitors be more likely to stay on the site, but you should gets some SEO benefits from a site that has better CWS scores.

I’d like a minimum of six months to see some results, but if for whatever reason you are unhappy we can discuss termination. Keep in mind, that if you cancel, you will lose access to some of the tools I use for the performance plan.

My performance optimization requires a site to be built properly, use only quality plugins (as there is only so much you can do with bad code) and take advantage of high quality WordPress hosting. If you aren’t on a website care plan, I would be happy to review your site to see if I would be willing to help with performance optimization.

Results speak for themselves

Below are a few recent sites that I’ve upgraded to my performance package. Note these results are only the home page for each site.

Firelight Yoga Studio Performance Results

View Firelight Yoga Website



Firelight Yoga Performance After

Ideoclick Performance Results

View Ideoclick Website


Ideoclick Performance Results Before


Ideoclick Performance Results After

Salem Center Performance Results

View Salem Center Website


Salem Center Performance Results Before


Salem Center Performance Results After

Cook Once Studio Performance Results

View Cook Once Website


Cook Once Performance Results Before


Cook Once Performance Results After

Encore Dance Studio Performance Results

View Encore Dance Studio Website


Encore Dance Studio Performance Results Before


Encore Dance Studio Performance Results After

Leankor Performance Results

View Leankor Website


Leankor Performance Results Before


Leankor Performance Results After

Interested in working together?

I’d love to learn more about your and your project. Complete the form using the button below and I’ll get back to you soon (typically within a day!).